“During almost any discussion concerning fish foods, one question always arises: Is there a food, or several foods, that can be considered a complete diet and does not need to be supplemented with any additional food items? The answer is: Even if this food exists, run away from it as fast as you can. Do you want to reduce your fish food sales to a single item? That would be financial suicide—unless, of course, you…”
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Fish
“Let’s say you’ve got a thriving pet specialty store that has strong sales in aquatic livestock and supplies. You have a core base of customers who have grown to love you, and more importantly, they trust you and consider you a great resource. Word of mouth brings new customers to…”
“People frequently judge others by the clothes they wear and the shoes on their feet—and this is perfectly logical, since there is little else they have to go on if they do not know them personally. Fish tanks may come under scrutiny in the same way; they are evaluated strictly…”
“There comes a time when every retailer has to evaluate the state of its aquatics department. Is your equipment old? Are your aquariums scratched? Do your filters frequently stop running for no reason? Is your lighting dingy and outdated, or is your décor non-existent? If you answered yes to any…”
“Remember the good old days when water was actually safe for fish? Well, those times are history. Today, virtually everyone needs to add chemicals to their water if they don’t want their livestock to die. Back in the mid-1960s, when I lived in Philadelphia, the water treatment facility introduced chloramines…”