by Edward C. Taylor on Feb 1, 2014
“    Category management concerns every aspect of how a retailer handles each major group of products in the aquatics category. There are many factors to consider when managing the segment—including everything from where the products are placed to how much space is given to a category to how often they are ordered. However, among the most important things to note about category management is that some products require more attention than others. Livestock, in…”

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by Edward C. Taylor on Jan 1, 2014
“      With the economy continuing to challenge retailers, being able to increase sales without spending one extra penny would be a blessing. The question is: How can retailers generate more revenue without spending more money? Employing salesmanship is one option—it is certainly a trait that anyone can admire…”
by Edward C. Taylor on Dec 1, 2013
“    How much food customers feed, what type of food they feed and how often they feed their fish is not a statistic; it is a dynamic. As a retailer, if you merchandise fish foods properly, you have an opportunity to control all three parameters. A retailer’s influence on…”
by Edward C. Taylor on Nov 1, 2013
“      The nano concept, as it is employed in the aquatics trade, can be a very good idea. After all, a nano tank is a completely integrated unit with virtually everything that a consumer needs all contained in a single box——minus the fish, of course—which makes for no-muss,…”
by Edward C. Taylor on Oct 1, 2013
“        The first décor item that was ever used in an aquarium was probably a rock. It is simple enough for most people—go out to the nearest stream, pick out a nicely colored and shaped rock of appropriate size, and put it in the tank. Maybe they…”