by Jennifer Boncy on Aug 1, 2013
“The aquarium supply market is awash with water treatment products formulated to maintain clean, beautiful aquariums that provide the optimal conditions to support the living organisms residing within.Water quality is central to the success of all aquarium hobbyists, and most will turn to their local pet specialty store for guidance and recommendations. With so many water treatment options available, it is more important than ever that retailers have a thorough understanding of the products on…”

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by Edward Taylor on Jul 1, 2013
“Throughout most of the continental United States, the pond department in many pet shops is like a neglected stepchild. It only gets to shine when Prince Charming finally comes along to breathe life into it. In this case, Prince Charming is the weather—otherwise known as spring and summer. Geographically blessed…”
by Mark Kalaygian on Jul 1, 2013
“While the aquarium business has been getting a lot of attention for the sales decline and subsequent rebound that it experienced over the past several years, the pond category has steadily kept swimming along. As a result, pet stores that have waded into the pond business are seeing a solid…”
by Edward C. Taylor on Jun 1, 2013
“        Remember the days when the average shop selling reef equipment and livestock was a small-town operation with little competition? In fact, these stores were likely to be the only game in town. With such a dearth of competition, life was good for many of these retailers,…”
by Edward C. Taylor on May 1, 2013
“    The variety of products that fall under the umbrella of pumps and filters is staggering. Yet, while they are diverse in many ways, at their core, they are the very heart of every aquarium. While selling pumps and filters is easy, selling them properly is a serious challenge.…”