“ Pet Business: Tell us about your products and the latest introductions to your portfolio of all-natural pre-mix foods? Maggie Johnson: Sojos makes pet foods that contain gently dehydrated, human-quality ingredients like fruits, nuts, veggies and herbs—and then we add raw meat, which we freeze-dry ourselves. We also have recipes without meat, so the customer can select their own protein source. All of our recipes are grain free, except our original recipe, which contains…”
Vendor Profiles
“Pet Business: Ethical Products is now a licensee for America’s VetDogs. Why did you choose this program?Jonathan Zelinger: We had been searching for the correct cause-related license to develop. We wanted a cause that could be leveraged with our product expertise and also one that we could all feel very…”
“Pet Business: How did Soggy Doggy get started? What gave you the idea for the Soggy Doggy doormat?Joanna Rein: I started all of this about four or five years ago with an idea. I am, first and foremost, a mother. I have four young kids, and at the time, I…”
“Pet Business: How has PetzLife’s oral care product lineup evolved since the company was founded?Bud Groth: PetzLife’s Oral Care products have grown to meet the demand brought about by the increased awareness in the industry of the importance of proper dental care on a pet’s overall health. Competition is good,…”
“Pet Business: How has the training and behavior-solutions product category changed since Starmark entered the market?Emily Benson: Many companies are looking past rubber or latex in favor of more durable materials that can withstand aggressive chewing. Some synthetic materials can offer puncture and tear resistance in non-toxic or hypoallergenic compounds.…”