Vendor Profiles

by Seth Mendelson on Mar 1, 2014
“Rick Geller’s background is in law and finance, but in the few years he has been involved with the pet industry, he has quickly developed an understanding of what is needed to make his products stand out with consumers and their dogs. To make his product unique and catch a finicky consumers’ fancy, Geller and his team at New York-based Vital Source, the makers of Pack ‘N Pride dog treats, have taken extensive measures to…”

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“       Steven Shweky     Pet Business: Fetch…for pets! is launching the Rock Your Fur line, based on the human Rock Your Hair line by Michael O’Rourke. What makes this license a good fit for grooming products?Steven Shweky: Rock Your Fur is a fierce, fun and stylish brand…”
“    Kirk Young     Pet Business: Tell us about Precise Pet Products’ approach to pet food. What sets Precise Pet Products apart from its competitors? KIRK YOUNG: Precise Pet Products is one of the few remaining companies that controls the process of making pet food from start to…”
by Mark Kalaygian on Feb 1, 2014
“  What do you get when a company that predates the Civil War decides to get into the dog treat business? Surprisingly, you get a brand that is squarely on the cutting edge of what today’s pet owners are looking to feed their canine family members. Old Mill Pet Products…”
“      John Girton and wife Barbara.   PET BUSINESS: What inspired you to get into the pet casket business by starting Eternal Rest?JOHN GIRTON: We founded Eternal Rest Pet Caskets in 2012, after 35 years of planning. My wife, Barbara, and I have four children and 13 grandchildren,…”