v-dog Launches July Social Media Campaign
Vegan dog food company v-dog launched its second annual #vegandog month campaign in July. The social media campaign highlights the vitality and compassion of plant-based diets for dogs.
"#VeganDog month is our fun way of getting more conversations going on social media and showing the world how vegan dogs thrive,” said Lindsay Rubin, v-dog’s director of operations.
To celebrate #vegandog month, v-dog will be encouraging social media followers and influencers to share their stories about why their dog is vegan using #vegandog. V-dog also has a special website set up and will be providing extra informational newsletters and social media posts throughout the entire month. Featured information will include how to switch a dog to a vegan diet, what veterinarians think about this diet, studies on the plant-based dog diet and stories from real vegan dogs.
“We're excited to connect with more and more pet parents looking for information on a nutritious plant-based diet for their dogs,” said Rubin.
By using #vegandog, v-dog’s social media followers can share photos of their dogs eating a healthy vegan diet and connect with vegans and vegan dogs throughout the world. The hashtag currently has over 112,000 tags filled with v-dog customers. V-dog also has a group of influencers on board and plans to share their "why my dog is vegan" stories on Instagram.
Throughout the month, v-dog will also be hosting a sweepstakes where those interested can enter to win a year's worth of vegan kibble.