What exactly is creative freestyle grooming? Award winning creative groomer Lori Craig discusses this increasingly popular grooming craze and why it’s so much fun.

    The pandemic has severely impacted the manufacture, supply and sales of U.S.-made products while consumer demand continues to grow. 

    Just as fashion trends in the human world evolve, dog apparel has changed and improved over time. 

    There aren’t many pet retailers who would have guessed that a worldwide pandemic would turn their world upside down and make e-commerce a requirement for staying in business. EarthWise Pet, however, was prepared for the turbulence. 

    High-tech pet products can help owners keep their pets busy and ensure a pet’s needs are met. 

    With 2020 throwing challenge after challenge at retailers, the resilience of independent pet stores across America has been on full display as they’ve shored up their business practices, adjusted to COVID protocols and provided support to their communities when it was needed most.

    In many ways, the EarthWise Pet retail and service chain has been more than 40 years in the making, but its leadership has its sights firmly set on the forces that will shape the future of neighborhood pet stores.

    Founder and CEO Robert Downey explains how the company’s deep understanding of pet nutrition and commitment to independent retailers make it the ideal partner for pet stores.

    Karen Hecht, P.h.D., head of scientific affairs, explains why the company’s natural astaxanthin is an important nutrient for supporting the health of pets.

    Kelley Bond, marketing manager, explains what makes the company unique and discusses its existing and upcoming product lines.