Defeating Dander

Coming this April, Purina Pro Plan will introduce a revolutionary approach in the management of cat allergens: Pro Plan LiveClear, the first and only cat food that reduces the allergens in cat hair and dander.

 

Purina Pro Plan LiveClear reduces the allergens in cat hair and dander. It is a 100 percent complete and balanced dry cat food designed for daily feeding. The key ingredient in Pro Plan LiveClear is a specific protein sourced from eggs, which binds to the Fel d 1 (a major cat allergen cats product in their saliva) and safely neutralizes it in the cat's mouth. It will be available in three formulas in April.