The pandemic forced everyone to alter their lifestyles, and now retailers need to think about the lasting effects it’ll have on pet owners’ lives moving forward. 

With a solid understanding of their customer demographics, retailers can make better decisions about everything from merchandising to community engagement.

No two neighborhoods are the same, so retailers must tailor their selections to match the wants and needs of pet owners in their area.

Raw foods and treats are moving more towards the mainstream, but there is still more work to be done if this category is truly going to heat up. 

To be successful with today’s pet parents, manufacturers and retailers need to keep up with consumers’ changing perceptions of what natural pet foods can do. 

Gordon Dumesich, chief growth and marketing officer for Instinct pet foods, discusses how the brand continues to innovate pet nutrition after nearly two decades at the forefront of the raw food movement.

In an increasingly eco-conscious world, pet specialty retailers can more deeply resonate with customers by boosting their sustainable business practices. 

Providing eco-friendly, more sustainable foods and treats to customers may help pet specialty retailers stay relevant in an increasingly eco-concerned world.

Cats and dogs are known for being meat eaters, but pets actually need many of the nutrients found in fruit and vegetables for a healthy, balanced diet.

To prevent health issues down the line, customers can take a proactive approach to pet wellness by investing in quality sources of nutrition. 

To capitalize on the potential profits of hemp-based products, retailers need to ensure they’re well-educated on category trends and up-to-date on the latest regulations.