DaySmart software has unveiled an updated brand to reflect the company’s growth and expansion into new markets. This news follows the company's launch of an aggressive growth strategy, which included the acquisition of AppointmentPlus, Vetter Software and Dash Platform.
Celebrating its growth and expanded market opportunities, DaySmart has updated its branding, including a company and product brand refresh. DaySmart’s core products will now be known as: DaySmart Salon (formerly Salon Iris), DaySmart Pet (formerly 123Pet Software), DaySmart Spa (formerly Orchid Medical Spa Software) and DaySmart Body Art (formerly InkBook).
“Despite DaySmart’s evolution over the last 22 years to serve new industries, one thing has remained the same: our commitment to our customers’ growth and success,” said Pat Shanahan, DaySmart’s CEO. “With this update, DaySmart’s branding now reflects where the company is today and its mission of providing small and mid-sized business owners with the support and purpose-built solutions that will make doing business easier than ever before.”