More pet parents are looking at dog beds as not just a place for pets to sleep, but as a way to reflect their personal style and values.

When setting up a robust training department, retailers can rely on useful strategies to boost sales and encourage repeat customers. 

Pet parents can easily add flavor, nutrients and more wholesome ingredients to their dog’s daily meals with mixers and toppers. 

Outdoor gear for dogs exploded in popularity during the pandemic and the category shows no signs of slowing down. 

These first-aid and healthcare products can help alleviate a variety of pet ailments. 

Taking care of a pet’s health from the outside—whether it’s through the skin and coat or with oral care—benefits a pet’s overall wellness. 

As customers and their pets welcome the warmer weather, these summer essentials will ensure everyone is ready for some fun in the sun. 

Freeze-dried foods and snacks offer customers convenient, safe and healthy options to satisfy their dogs’ needs. 

Dogs and their humans are closer than ever, meaning that more pet parents are turning to between-bath products that ensure pets stay clean and smelling fresh. 

As sales of collars, leashes and harnesses have increased, retailers can capitalize on cross-selling opportunities. 

Today, baked dog treats come in just about every size and flavor, making them perfect for retailers who want to set themselves apart and appeal to a wide variety of pet owners. 

As pet owners look for ways to keep their dogs active, they’re looking to fetch and tug toys to provide fun and playful solutions, making this category an increasingly profitable one for pet specialty retailers.

Limited-ingredient diets, which offer nutritional value without unnecessary ingredients, attract pet parents looking to keep their pet’s diet as simple as possible. 

Pet parents are looking for treats with easily-identifiable ingredients and eco-friendly, sustainable production and packaging. 

With boredom setting in, the holidays approaching and the weather getting colder, the dog apparel category is heating up.