Safety and comfort are some of the main concerns pet owners express when it comes to finding the optimal habitats for their small pets. 

In this growing category, consumers are interested in a diverse range of small animal products that reflect their values. 

Even the smallest pets need a little snack sometimes, and retailers can attract these pet owners by offering healthful varieties. 

As pet owners continue to spend more time at home and close to their small animals, effective, clean, and natural bedding and litter products have become all the more critical.

Ferrets are curious and social creatures that require specific products for comprehensive care. 

To account for a small animal’s unique needs, retailers should offer a variety of options.

As the nutritional needs of small animals vary significantly, and pet parents are seeking wholesome, healthy products, retailers need to be stocked with the appropriate selection.

To accommodate small animal herbivores that depend on quality hay for their health,  retailers should offer a range of hay-based products. 

While rabbit care may seem simple, these animals require a lot of attention and have specific nutritional needs. 

Just like every other type of pet, small animals of all breeds require proper energy outlets and sources of entertainment to keep them happy and healthy.

By employing effective in-store merchandising techniques and staying up to date on the best materials and latest trends, retailers can maximize return in the bedding and litter categories.

Ferret owners seek the same attention from the industry enjoyed by their dog- and cat-owning counterparts.

Utilizing the correct marketing and merchandising tools can turn small pet foods into big profit centers.

Small animals are receiving more attention as consumers demand products—such as chews—that improve a pet's quality of life.